ole mathiesen

by appointment to the royal danish court

Through three generations Ole Mathiesen have preserved an exceptional degree of continuity and maintained a great admiration for traditional watch craftsmanship, new technology and aesthetic design.

Working in collaboration with them, I led the redesign of online presence and e-commerce experience of showcasing watches, jewellery and other products.

year
2018
client
OLE MATHIESEN
role
DIRECTION
strategy
DIGITAL IDENTITY
experience
interface

The store offers multitude of different brands and types of products. Catalogue was reimagined as a simple click-through experience with an emphasis on Ole Mathiesen products.

Product pages highlight the details, features and different options of specific watches, showcasing the uniqueness of every product and the story behind it.